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Market Research Consulting

The majority of market researching companies tend to work for the industry leaders - big corporations. We, on the other hand, work mostly with the SMB companies. Our team uncovers market opportunities, and sometimes, marketing challenges, that remain unseen by competitors. Our market research gathers solid, factual, defensible information that is relevant to your company's niche. Not to the needs of an "average" company in your industry.

We combine quantitative market research (statistical analysis, graphs, charts) and qualitative market research (interviews, articles, opinions). Altogether it gives a balanced and accurate picture. Here are a few examples of projects we have completed:

  • Survey design and execution (invite respondents, collect results, analyze, report)
  • Phone or in-person interviews of customers, employees, executives, business owners, industry experts, etc.
  • Focus groups, roundtables, and executive forums
  • Market opportunity assessments (evaluate the potential for your ideas, products, services, or processes)
  • Competitor analysis / competitive intelligence studies
  • "Blue sky" sessions on product / application / market possibilities, particularly in the area of technology commercialization

Why Market Research is Important


Accurate market research is the foundation for every business or marketing plan.
Evolution can help you gain a much deeper understanding of:

Evolution is a responsive website template that fits every business. Made by a professional team of web developers, this theme contains everything necessary for your business online promotion.

- Arthur Parker​​​​​​​

Mary Jones


Senior Developer

Mary is one of the leading developers in the MotoCMS team. She implements her amazing ideas that help improve our products and make our CMS more convenient for all users.

Richard White



Richard White has operated several small businesses over the past ten years and brings a diverse background to the team and passion to each project he works on. He earned a master’s degree in managerial communication from Northwestern University in Evanston, Illinois, and master`s degree in banking at SMBA business school.

Melissa Spector


Pre-Sale Manager

She works with non-profit and business clients. She earned a master’s degree in managerial communication from Northwestern University in Evanston, Illinois, and a bachelor’s degree in sociology from Calvin College in Grand Rapids, Michigan.

Sam Jones


Senior Developer

As a principal advisor, Sam Jones guides business owners through the pitfalls and joys of the corporational world. Sam is a speaker and an author, who leads Evolution.